Establish Metrics

Evaluate Your Organization

• Understand Your Management
• Promote Collaboration
• Argue for Good Design

The skill sets for Web designers vary and few individuals have acquired formal training in all of the skills Web designers use. An excellent way to supplement is to invite feedback and provide colleagues with the opportunity to participate in the development of your Web design. Doing so is more than a public relations exercise; it will enrich your content and should significantly reduce last minute surprises. Collaborating means you must have good answers to the questions that arise about your designs and you must be willing to change and compromise when alternatives are suggested. Use good ideas the team provides. Recognizing innovative solutions and incorporating them into your design will show your good judgment, not undermine your authority.

This is not to suggest that collaboration is the panacea to all sources of organizational conflict. You can diffuse some problems by being proactive, but inevitably, some power struggles will emerge. Getting buy-in up front is a strategy for reducing—not eliminating—conflict. 

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