Name

Title

Anticipated Concern

Possible Resolution

Mary Jones

Director of Marketing

Plain Language—lack of “sales-speak”

Recognizable link to contact phone numbers and e-mail addresses featured on all pages

Tom Watts

Vice President of Product Management

Product pages down “two levels” from the introductory page

Interlink all product related pages titled “Products and Services”

Joe Thomas

Software Engineer

To much “sales speak” not enough technical expertise reflected

Provide audio or video presentations detailing high level overview of product specifications

Ann Sears

Technical Writer

Text heavily edited—omitting for space cut a lot of the key content

Offer a documentation page featuring links to complete manuals in PDF

Josh Kelly

Product Service Manager

Too many links to customer service – need more granular division of contact information

Create a contact and support menu with multiple links sorted by help topics, such as: product support, documentation support, sales, installation, etc.

Sally Era

Legal and Regulatory Manage

Risks of proprietary information on the Web page

Require passwords for all proprietary information.

Amy Smith

Human Resources

Job posting updates must be posted same day—how will it happen

Provide an “uploading” utility to allow HR to send information straight to a mirror site. When upload occurs, designer is notified and moves update to live page.